Fattorie Scaldasole

Client: Scaldasole

Agency: Great Pixel

Year: 2020

The goal of the project was to support Fattorie Scaldasole in Rebranding by creating a new digital identity that would be immediately recognizable and express the brand values.

The brand was supported in the launch of six new lines, containing iconic products revised in taste and recipe, proposing an editorial cut characterized by an original and different tone of voice and graphic appearance for each of them. From a strategic perspective, a Storytelling was created to present the new face of Scaldasole relying on Social as a megaphone to communicate the uniqueness and personality of the brand to the general public.

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